C’est Chic! H&M launches its new collection at Paris Fashion Week


New York, London, Milan and now Paris. Last week, the French capital hosted some of the industry’s most coveted names in fashion for its Fall/Winter 2013 runway shows.

This year a new comer kicked off Paris Fashion Week and its buzz worthy runway show had fashionistas all around the globe sitting at the edge of their seats. Yes, I’m talking about the Swedish high street fashion powerhouse known as H&M.

Although the brand is known for its previous collaborations with high name fashion designers (Karl Lagerfeld, Versace, Marni and many more!), this was H&M’s first ever runway show at Paris Fashion Week.

Many celebrities flew across the pond to make it to the show, which took place in a constructed apartment setting behind the Musee Rodin. The guests were spread out in different rooms, each with a different theme and ambiance.

With A list supermodels and a star studded front row, its safe to say that H&M went bigger than it has ever gone before.

The collection’s 25 looks were reminiscent of the 1970s elegant style. Black was definitely the color of the collection, but mixed with faux white fur coats, sequins, hats and the most amazing knee high black boots that just made me almost want to skip right past summer straight to fall. Best part of it all, the ready to wear collection will be available at all of its usual price range- a frugalistas dream!

In true H&M fashion, the after party was just as spectacular and trendy as the actual runway show. For those of us who weren’t able to attend (or who’s invitation conveniently got lost in the mail), the entire runway show was available online in live stream!

Here are some of my favorite looks from the show:

H&M Paris Fashion Week H&M Paris Fashion Week 3 H&M Paris Fashion Week2 H&M Paris Fashion Week


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